Baker’s Inn CSR

Strategic Approach

Baker’s Inn is committed to delivering high-quality, affordable bread to the market every day. The company achieves this by implementing cutting-edge baking and handling technologies; with the support of a highly skilled and passionate workforce.

The company’s continued focus on expanding its distribution network and relentless pursuit of efficiency, growth, and development, ensures that it meets the needs of customers and consistently exceeds their expectations.

Key Operational Highlights

The bakery business is strategically  structured into two divisions: the Bakery Manufacturing Division (BIM) and the Sales and Distribution Operation (Bakers Inn Sales and Distribution, BISD)

  • New Factory:
    Continued success for the  now established, fully operational, state-of-the-art factory in the Southern region
  • Sustainable Practices:
    Implemented  enhanced sustainable practices in bread manufacturing
  • Nationwide Expansion:
    86 new Baker’s  Inn containers were launched across the country during the year
  • Infrastructure Development:
    Constructed a 1.8 million-litre water reservoir to support operations in Harare

Baker's Inn CSR initiatives are deeply ingrained in its operations, prioritising societal benefits, community development, and positive impacts that transcend financial objectives.

The company is committed to accountability in social, environmental, and economic practices, holding itself responsible to both stakeholders and the public.

The CSR efforts are particularly focused on supporting the elderly, vulnerable communities, and underprivileged children across Zimbabwe.

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The official opening of the Baker’s Inn Bulawayo New Factory by the Honorable Excellency President Emmerson Dambudzo Mnangagwa

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Water resevoir at the Shepperton Bakery

Baker’s Inn Container Stores

Baker’s Inn pioneered distribution innovation by rolling out 158 container stores across the country. This initiative empowered community members, fostering local economic growth and entrepreneurship. The container model includes training the partners to ensure success and provide the knowledge and tools to operate a bread business in their local communities. Women manage 31% of new containers, thereby advancing Baker’s Inn’s women’s empowerment programme.

 

Blessing Mudekwa is an example of a remarkable success story. After 12 years as a merchandiser with Baker's Inn, Blessing’s ambition earned her the opportunity to manage her own container.

She transformed the container into a vibrant community hub, uplifting her family’s fortunes and those of the community around her. Blessing’s journey from employee to entrepreneur exemplifies Baker’s Inn’s commitment to:

  • Economic empowerment
  • Women’s advancement
  • Community development
  • Entrepreneurship

By creating opportunities for individuals like Blessing, Baker’s Inn strengthens local economies and inspires a brighter future.

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Mrs Blessing Mudekwa – proud Baker’s Inn Container Store operator

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From left to right: Mr Mabvudza (Baker’s Inn), Mr Mazango (Baker’s Inn), Mr Makusha (Kariba Schools District), Mr Katiyo (Kariba Schools District)

The Baker’s Inn business has undertaken the following community initiatives:

Kariba District Office Donation

Baker’s Inn donated essential ICT (Information and Communication Technology) resources to the Kariba Schools District head office. This donation included six high-quality laptops and six office printers that are instrumental in enhancing the District Office’s ICT capabilities, and empowering them to serve the community more effectively and efficiently.

Africa Elite Football Academy

Baker’s Inn adopted the Africa Elites Football Academy in Greendale, Harare, an academy which nurtures 66 young boys aged between 9 and 16, drawn from disadvantaged backgrounds in suburbs such as Mbare, Sunningdale, Mufakose, Chitungwiza, Seke, and Dema. The academy plays a vital role in steering these young boys away from drug use, contributing positively to their personal development and overall well-being.

National Athletics of Secondary School Heads (NASH) Track and Field Championships

Baker’s Inn partnered with Nash for the Track and Field Championships in Victoria Falls for the Bulawayo Province’s athletics team. The support covered essential expenses including accommodation, fuel costs, sports attire, and leisure activities. The contribution underscores the company’s dedication to supporting youth development and promoting sports within the community.

National Annual Loaves Donated during the current year:

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Baker’s Inn Bulawayo New Factory Operations